Did you know why environmentally-friendly substrates have high demand nowadays? Well, let’s help you understand some of the interesting facts about the importance of eco-friendly products in print media and the benefits of going green for businesses.

We all know that sustainability is no more an option. Today, the consumer, as well as the planet, demands change. Hence, organizations are on the run to future-proof their manufacturing workflow by adopting technologies that can reduce climate change and preserve the world’s precious resources.

Most of the companies around the world with fair social responsibility policies, irrespective of their size and sector, have started demanding that all types of printed visual communication for their products and services should be green and environmentally friendly.

Precisely, it signifies that printed visual communication solutions should not contain any PVC, apart from other harmful chemicals such as Abestos.

Recent Trends in the Signage Industry

Signage trends, in advertising, retail and other sectors, are suggesting that an increasing number of organizations have begun adopting soft signage printing solutions due to an abundance of benefits it provides to end-users, the printing companies, and the environment.

Recent Trends in Print Media Applications

In the current situation, the most commonly used alternatives to printable substrates that are less harmful than PVC are PE, PP and PET films. The perfect eco-friendly alternative to PVC in print media applications is paper-based materials. Paper is disposable, controlled, and offers tremendous advantages in the recycling stream.

When a paper sign is not needed anymore, we can directly put it in the bin, without even sorting it, reducing the cost of specialty waste removal. It also helps us achieve major cost benefits over the total life-cycle cost of these types of eco-friendly products, which is a vital factor in going green and making eco-conscious product choices.

Benefits of Eco-friendly Print Media Solutions

It’s Cost-Effective

The availability of advanced print technologies and eco-friendly inks makes printing on fabric an easier and more affordable option. Since the materials are lighter in weight, the shipping costs become much lower. Even though the initial cost of the fabric sign is slightly higher than other sign materials, the ROI (Return on Investment) will be greater in the long run due to the longevity and elegance of the fabric.

It’s Easy to Care and Handle

Lightweight fabric also makes it easier for you to handle as you unpack, hang up and take down the sign. Fabric caring is also quite easy and effortless, and you can simply wash it and then hang it up to dry.

When it comes to caring, you just need to keep it out of direct sunlight and store it folded discreetly in a cool, dry room. Most of the available fabric applications nowadays are wrinkle-free materials, so there is no need to worry about wrinkles or creases after the sign is folded up inside the box.

It’s Rich and Elegant

Fabric signs always make bold statements. Rich and elegant colors along with smooth shades are what you get with these types of eco-friendly, lightweight fabric applications. When these factors are blended with the fabric’s natural ability to catch people’s eyes effectively, it creates captivating POP signs that can make a lasting impression on passers-by.

Fabric materials also make a sign look like a high-end product, making fabric signage an ideal solution for branding and merchandising.

It’s Environmentally Safe

Using eco-friendly print media materials is compatible with any organization’s policy of going green for a sustainable future. Eco-friendly fabrics like cotton and polyester are more biodegradable than rigid substrates, and the printing methods for these fabrics also make producing signage more environmentally friendly.

Another major benefit of using fabric signage is that these materials help create a magnificent experience for customers inside the stores. Fabric applications allow store owners to be more creative, conceiving elegant and beautiful visual graphics that help retain customers and build brand loyalty.

It’s Sensible

The eco-friendly fabric appeals to two senses of the customers; it not only pleases the eyes but also introduces a sense of touch.

At Blue Rhine, sustainability is considered a core company value, and we invest great effort and resources to minimize our environmental footprint. We believe sustainability is not just a passing trend but a mindset that we put into practice every step of the way.

We offer a wide range of paper-based, fabric, PP and PC eco-friendly solutions to customers that are more environmentally aware and a logical alternative to non-recyclables.

Below-mentioned some of our eco-friendly products that are widely used in various print media applications. 

• EcoBoard
• Excellent Sheets
• Intercoat PolyOlefin Self-adhesive films
• Rhine Graphics PP films
• Rhine Graphics PET films
• General Formulations PP Floor Lamination
• General Formulations PC Floor Lamination – for high traffic areas
• General Formulations TEDLAR Lamination – for extremely outdoor graphics protection
• Backlit Fabrics
• Frontlit/Display Fabrics in knitted and woven polyester
• Wallpaper/Wall Fabric– both self-adhesive and non-adhesive